Paris Hilton starts Cooperation with The Sandbox

The Sandbox is a decentralized virtual gaming world built on the Ethereum blockchain. In The Sandbox, players can buy digital plots of land (called LAND) and create experiences on top of them to share with other users. The Sandbox has two native tokens (LAND and SAND) that govern the operations in its metaverse.

I am excited to expand my Paris world in the Metaverse. In partnership with my great partner The Sandbox, my team is working diligently to create an incredible real-life experience for my fans.

- Paris Hilton

Paris Hilton is partnering with The Sandbox to bring her world to the blockchain-based Metaverse. On the designated piece of land in The Sandbox, you can party with the influencer in her virtual Malibu villa and participate in other glamorous experiences.

To get to know Hilton's multifaceted personality better, there are eleven different avatars, each of which emphasizes a certain character trait of the hotel heiress.

Sebastian Borget, COO and co-founder of the blockchain game, comments on the partnership with the queen of the Metaverse: "The Sandbox provides a creative space that allows everyone to bring their ideas to life and Paris Hilton creates a glamorous fantasy world with virtual parties and various entertainment options from her universe."
Hilton is a known NFT advocate and collector and has already crowned herself queen of the Metaverse in May.